Privacy Policy

Privacy Policy - Cruel Mistress Golf
Last Updated: 23rd February 2026

We use Shopify Inc. and integrated third-party applications to process orders and manage our e-commerce operations. Cruel Mistress Sports Ltd (“Cruel Mistress Golf”, “CMG”, “we”, “our”, “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website, purchase our products, or otherwise interact with us. We operate internationally and process personal data in accordance with applicable laws, including the UK General Data Protection Regulation (UK GDPR), Japan’s Act on the Protection of Personal Information (APPI), South Korea’s Personal Information Protection Act (PIPA), and Singapore’s Personal Data Protection Act (PDPA). By using our website or purchasing from us, you consent to the practices described in this policy.

Information We Collect

We may collect personal data that you provide directly to us. This includes your name, email address, telephone number, billing and shipping address, account login information, order history, and communications with our customer service team. Payment information is processed securely through third-party payment providers and is not stored directly by us.
We may also collect certain information automatically when you visit our website. This may include your IP address, device information, browser type, pages viewed, time spent on our site, referring URLs, and information collected through cookies or similar tracking technologies.

Purpose of Processing

We process your personal data for legitimate business purposes. These include fulfilling and delivering orders, processing payments, providing customer support, managing your account, sending transactional communications, and providing marketing communications where you have given consent. We may also use your data to improve website functionality and performance, prevent fraud, ensure security, and comply with legal obligations. We do not sell your personal data to third parties.

Legal Basis for Processing

Where applicable, we rely on contractual necessity to process orders and deliver products, legitimate business interests to operate and improve our services, your consent for marketing communications, and compliance with legal obligations. You may withdraw your consent to marketing communications at any time.

International Data Transfers

As an international brand, your personal data may be processed outside your country of residence. Where data is transferred internationally, we implement appropriate safeguards, including contractual protections and secure hosting arrangements, to ensure compliance with applicable data protection laws.

Disclosure of Personal Data

We may share personal data with trusted third parties who assist in operating our business. These may include payment processors, shipping and logistics providers, website and IT service providers, marketing and analytics partners, professional advisers such as legal and accounting firms, and regulatory authorities where required by law. All such providers are required to process personal data securely and only for authorised purposes.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including order fulfilment, legal compliance, dispute resolution, and business operations. When personal data is no longer required, it will be securely deleted or anonymised.

Your Rights

Depending on your jurisdiction, you may have the right to access your personal data, request correction of inaccurate information, request deletion of your data, restrict or object to certain processing activities, withdraw consent, or request data portability. Residents of Japan, South Korea, and Singapore may exercise rights available under their respective data protection laws. To exercise any of your rights, please contact us at privacy@cruelmistressgolf.com. We will respond within the timeframes required by applicable law.

We use cookies and similar technologies to enhance user experience, analyse site traffic, enable essential website functionality, and deliver relevant advertising where applicable. You may manage your cookie preferences through your browser settings.

Security

We implement appropriate technical and organisational measures to protect personal data against unauthorised access, disclosure, alteration, or loss. While we take reasonable steps to safeguard your information, no method of internet transmission or storage is completely secure.

Children’s Data

Our products and services are not directed to individuals under the age of 18. We do not knowingly collect personal data from minors.

Contact Information
Cruel Mistress Sports Ltd
Email: privacy@cruelmistressgolf.com

Policy Updates
We may update this Privacy Policy from time to time to reflect changes in legal requirements or business practices. The most current version will always be available on our website.